New Blog Look, More Changes Coming

You may have noticed that I’m giving my blog a long-overdue facelift. The old design was just too cluttered, stale, and outdated. I’m not 100% satisfied yet and will probably make some tweaks but I this is a good step in the right direction – cleaner, tighter, and a little easier to browse.

It’s also a temporary band-aid on a much larger problem: my entire business identity needs an overhaul.

I’m very slowly working on a complete re-brand of my studio. Although I’ve been freelancing for fourteen years I still don’t even have a real logo much less a brand. My current company name (“Cedric Hohnstadt Illustration”) is hard to remember and even harder to spell. It’s also too generic. It doesn’t say much about what makes me different from the thousands of other illustrators out there. Not to mention my current website design dates back to 2005 so it’s very rusty and outdated. I update the portfolio pages now and then but the coding and overall look are far behind the times. In short, I’m long overdue for a complete overhaul of my business identity.

In the hopefully-not-too-distant future I’ll be launching a brand new website with a new name, new logo, and new look. I’ll also be rolling this blog into the new website. For now, at least when you come here you’ll have a blog that’s decent to look at.

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6 thoughts on “New Blog Look, More Changes Coming

  1. Hello,
    I am a big fan of yours and I’ve been reading your blog for a while, but I don’t know if I’ve ever commented… Anyway, I don’t know if you have something set up already, but if you need someone to code HTML / XHTML / Javascript for you, I’d love to help you set up your new website. (for free of course!)

    My latest job for veratekdesign.com, but I can make a website for just about any kind of style you want.

    I love your work, especially the stuff you’ve done for Way of the Master. Great stuff.

  2. Good idea. I liked the old version of your blog just fine, tho…
    I’m intrigued how you’ll go about this new name thing and re-branding. We should talk.
    Good luck, Cedric! Have fun!

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